Industry News

Min Hee Jin Unveils New Boy Group as NewJeans Continues to Dominate K-Pop Industry

3 min read
K-pop industry themed image: The former ADOR CEO also addressed her future with NewJeans.

In a groundbreaking announcement on December 19, 2025, Min Hee Jin, the former CEO of ADOR, revealed the creation of a new boy group, stirring significant buzz within the K-pop industry. This revelati...

In a groundbreaking announcement on December 19, 2025, Min Hee Jin, the former CEO of ADOR, revealed the creation of a new boy group, stirring significant buzz within the K-pop industry. This revelation comes as NewJeans, the sensational girl group under Hybe Corporation's subsidiary ADOR, continues to make waves across the global music scene. New Boy Group Inspired by NewJeans' Success Min Hee Jin, who played a pivotal role in the formation and success of NewJeans, disclosed that the boy group was conceptualized based on the unprecedented achievements of NewJeans. The group, which debuted in July 2022, quickly rose to fame with their chart-topping hits such as "Ditto" and "OMG." NewJeans' self-titled debut album sold over 1.2 million copies within the first six months, setting a new benchmark for rookie groups. Min Hee Jin stated, "The success of NewJeans opened our eyes to the potential of innovative concepts in the K-pop industry. We aim to replicate this success with our new boy gr...

NewJeansMin Hee JinK-popboy groupHybe Corporation

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